Designory BRanding + Site

Discovering a brand voice can be difficult, especially when there’s over 300 of them coming from one agency. When tasked with rebranding the Designory’s website — a digital firm based in Chicago — there was plenty of digging, interviewing and iterating that had to be done. But the end product is one that shares the “story” of this unique agency, its people and its successes.

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Homepage Hero

Inspired by the Designory logo and by interrupting the lines, we found an eye-catching way to show tell the story of both the agency and its clients.

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Tagline

A tagline or brand statement is the moment where a brand begins in many ways. In this case, “ We design stories that matter” simultaneously ties the name of the firm with a powerful statement about it’s core philosophy simply and effectively

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About

The heart of any company is its people. The “About” Section on this site had to share their expertise as well as their personality – and, I think, does so here.